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CONTACT INFORMATION
Stone Brewing Co.
Facebook: StoneBrewingCo
Twitter: @StoneBrewingCo
www.stonebrewing.com
Randy Clemens
Public Relations Coordinator
760-471-4999 x1558
randy.clemens@stonebrewing.com
Jacob Mckean
Communications Specialist
760-471-4999 x1555
jacob.mckean@stonebrewing.com
IRS


Stone Collaboration Beer to benefit Japanese tsunami relief

Escondido, CA | July 11, 2011 Stone Brewing Co. is proud to announce the release of its latest collaboration beer, Baird / Ishii / Stone Japanese Green Tea IPA, hitting shelves today.

Toshi Ishii—former Stone Brewing intern cum brewer ('98-'01) and now owner of Ishii Brewing Co. in Guam—got in touch with Stone Brewmaster Mitch Steele shortly after the Japanese earthquake and tsunami disaster with a proposal to make a beer that could help with recovery efforts. Bryan Baird of Baird Brewing Company in Numazu, Japan was brought on board and ideas were soon flying.

"We wanted the beer to have a Japanese spirit, so we decided early on that we would be using green tea in the recipe," explains Baird.

"We decided to brew an IPA to accentuate the tea’s herbal character," adds Steele. "But this won't be the typical, citrusy West Coast IPA flavor. We're using Sorachi Ace, a variety of hops originally developed in Japan, as well as Pacifica, Crystal, Warrior, and Aramis, a brand new cultivar from the Alsace region of France."

All proceeds (minimum $50,000) will be donated to the Japanese Red Cross Society. "We hope that Japan and its people will bounce back from the tsunami tragedy stronger than ever!" exclaims Ishii.

"A collaboration beer like this is a great way to demonstrate to Japan that they’re not alone," Baird asserts. "They have friends, supporters, and empathizers all around the world."


Baird / Ishii / Stone Japanese Green Tea IPA

Single 12-oz bottles (Suggested retail price: $2.49-$3.49)
Available in: AK AZ CA CO FL IL KY MA MN NC NJ NM NY OH OR PA SC TX VA VT WA
9.2% abv, 70 IBUs
2966 cases produced

Japanese Green Tea IPA Collaboration Video: Vimeo | YouTube
Related Blog Posts: Baird / Ishii / Stone Japanese Green Tea IPA On Its Way | New Aramis Hops Arrive at Stone
Photos: Brew Day | Bottling Day
Our other Collaboration Beers: Stone Collaborations

Tasting Notes from Brewmaster Mitch Steele

"Bryan, Toshi, and I tried to select hop varieties for this beer that would blend well with Japanese Sencha Green Tea, and I think we succeeded. Heavy doses of Crystal hops, accompanied by New Zealand Pacifica and the brand new Aramis variety from France provide a wonderful, spicy, herbal hop character that blends exceptionally well with the herbal and grassy Sencha tea flavors. The very late addition of Japanese Sorachi Ace hops provide even more spicy and citrus hop notes. Our Production Team at Stone Brewing Co. is absolutely raving about how fantastic this beer came out. Drink it fresh!"



ABOUT STONE BREWING CO.
 
Stone Brewing Co. was founded in 1996 by Steve Wagner and Greg Koch in North County San Diego, CA. It is the 14th largest craft brewery in the United States and has been named "All-Time Top Brewery on Planet Earth" by BeerAdvocate magazine - TWICE! A recently announced $26.6M expansion plan (that includes a hotel among other lofty ventures) is underway, as are developments to become the first American craft brewery to open a brewhouse in Europe. Visit stonebrewing.com for more information.


LOGOS & PHOTOS
BAIRD / ISHI / STONE

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Mitch Steele | Toshi Ishii | Bryan Baird

Logo

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Stone Brewing Co. Logo

Owners

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Baird / Ishii / Stone Japanese Green Tea IPA Photo

Logo

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Baird / Ishii / Stone Japanese Green Tea IPA Bottle



QUOTES ABOUT STONE
 
"All-Time Top Brewery on Planet Earth. The most popular and
highest-rated brewery...ever."
- BeerAdvocate Magazine

"Not for the faint of heart, [Stone's] bold brews have a strong and fast-growing fan base"
- Bon Appetit Magazine

"Stone Brewing Company from San Diego is arguably the most notorious player on America's exhilarating craft brewing scene."
- The Publican (United Kingdom)

"Stone Brewing makes aggressive beer -
good news for those tired of the fizzy yellow stuff."
- Los Angeles Times

"Stone Brewing's 'extreme' beers are like standard ales in overdrive."
- Food and Wine

"[Stone] has no interest in going mainstream if that means watering down the product."
- Inc. Magazine

"San Diego [is] the new beer capital of the U.S. Stone exemplifies the local approach, with aggressively hopped but completely drinkable brews."
- Men's Journal

"[Stone] is one of the best-known West Coast brewers with one of the most devoted cult followings this side of The Grateful Dead."
- Beverage World Magazine